We work iteratively, seeking your input and feedback at every stage of the process and sharing our experience and insight along the way.
We’re OXygen
A curated team of creatives and strategists united around the desire to see an equitable, sustainable planet, delivered by brands inspired by the need for urgent change.
What we do
Campaigns
- Content strategy
- Social media campaigns
- Email marketing
- Printed collateral
Brand
- Tone of voice
- Messaging
- Visual identity
- Brand guidelines
- Reports & publications
Digital
- Website design
- UI/UX
- Hosting & maintenance
- SEO & analytics
- Video & animation
Internal
- Employer branding
- Intranet design
- Equity, diversity & inclusion comms
Our team
Prior to working for the Oxford HR Group, Suzie has developed through the line advertising campaigns and worked on the global strategies for companies such P&G, Nissan, Delta Airlines, Barclays, COI, World Horse Welfare, Vodafone and VTECH. Suzie is particularly interested in how technology and digital innovation can contribute to the global UN goal of ending hunger and poverty by 2030.
Suzie is a Trustee on the Board of the charity CMV Action, endeavouring to support awareness and fund vaccine research for this virus.
Ruth holds a Certificate in Professional Marketing from the Chartered Institute of Marketing, a Certificate in Project Fundamentals and is learning French. She is currently studying MSc Sustainable Development at the University of Sussex/Institute of Development Studies.
Paul brings a rich and playful design process with him to OXygen, creating effective and meaningful solutions that thrive across digital and print. He has spent the past few years working as a freelancer alongside his academic studies, designing for a diverse range of clients and working across specialisms like art/creative direction, branding & identity, digital design, motion graphics, print design, typography and web design.
Trained as a journalist, with a degree in History and Politics from the University of Cape Town, Helen has worked as part of the communications team at a UK public health charity, done content strategy and copywriting work for UCL, the University of Brighton, The British Council and Unison. She’s researched and written for sectors ranging from child health research and hospice care, to flood risk and renewable energy, to plastic pollution and teacher training.
Melissa’s background is in the homeless sector and she wants to see a world where there is a place for everyone to belong. She’s a trustee for a charity that helps people rise out of poverty through dressmaking.
Designing a better world
Accessibility
We pay careful attention to the needs of different groups and design content that is accessible to all.
Inclusivity
With our global reach, we’re very familiar with societal and cultural differences and we ensure our language and visuals include everyone.
Sustainability
Communications, both print and digital, have a big carbon footprint. We can help you make sustainable choices.
FAQs
What is a purpose-led design and communications agency?
It’s an agency with a difference. We are in this because we care deeply about creating a better world and believe that through impactful design and communications, we can help mission-driven organisations achieve this. We do everything you would expect from a design agency – digital, branding, content creation and management, employer branding etc. but exclusively for organisations that are led by their positive social and environmental impact.
What type of organisations do you work with?
We work exclusively with purpose-led organisations, those committed to making the world a better place. In particular we work with clients whose mission is aligned with the Sustainable Development Goals.
What are your areas of expertise?
Impactful digital design and content is at the heart of what we do. We love enhancing a brand’s story and visual identity so its mission reaches the right audiences – be that through a report, a new website or a suite of marketing communications. We strongly believe that good design can change minds, but great design can change the world.
How do you ensure your work is inclusive, accessible and sustainable?
We embed sustainability, inclusivity and accessibility principles from the very start of our process, to ensure our work delivers on our commitments to people and planet.
We’ve written a Guide to Inclusive Communications, which includes some of the practical considerations and steps we take, while we are working on a similar guide for Sustainable Communications.
We work to industry level standards for accessibility, while using powerful tools to measure and reduce carbon footprint of our websites and digital applications.
How do you deal with working across time zones?
Due to our global presence, we often work with clients from different time zones and find it can be a very efficient way of working. Managed correctly, we can work when the client in question is out of office, meaning they wake up to brilliant work in their inbox from OXygen! We are also happy to schedule calls either at the very beginning or very end of our (GMT) working day, to accommodate time differences.
Are you hiring?
We are always on the lookout for ambitious, driven and passionate talent to add to our pool of associates we work with. In particular, we are keen to establish relationships with freelancers in the countries where we have offices through the Oxford HR group, Oxford UK, Amsterdam, Nairobi, Singapore and Washington.
Do you do pro bono work?
We strive to offer one piece of pro bono work a year. And if not pro bono, we always ensure our rates are fair and reflective of the budget constraints of the organisation. We firmly believe in purpose before profit as a narrative for our work.