Project in brief

CMV Action is the only UK charity offering advice and support to families affected by congenital CMV. Their mission is to limit the devastating impact of this common yet little known virus for those affected and for future generations. Supported by medical professionals, they fundraise and raise public and professional awareness of congenital CMV. We worked with CMV Action to design two brochures on the diagnosis, management and treatment of CMV in pregnancy and in babies, in addition to an information packed A5 tear off pad for midwives to give to future parents.

What we did

  • Data visualisation
  • Report & publication design
Mockup of CMV booklet
Mockup of CMV booklet

These documents would provide important yet concise information on congenital CMV in an eye catching and easy format, aiding CMV Action in their mission of campaigning for greater awareness. OXygen delivered three documents which adhered to CMV brand guidelines and presented detailed information in an eye-catching yet readable manner, highlighting key statistics, information and useful tips.

Mockup of CMV booklet
Mockup of CMV booklet

”OXygen helped us to achieve the production of two new core information brochures as well as a concise but comprehensive resource for midwives. OXygen’s reactive professional brand development and design implementation has resulted in new resources that will enable us to effectively reach our audiences with the information they need.

Sharon WoodProject Manager - CMV Action